ADAO – “Survivor”


The Asbestos Disease Awareness Organization (ADAO), an organization dedicated to serving as the voice of asbestos victims, announced an online awareness campaign designed to spread the word about the dangers of asbestos. The effort centers on a powerful educational video that can be easily forwarded through e-mail. Through a “viral marketing” effect, the e-mail ad aims to save lives by raising awareness about the widespread use of asbestos, which takes 10000 lives annually in the United …

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